5 Reasons Why Membership Plans Are Key To Boosting Your DSO’s Profitability
Regular dental visits are key to maintaining overall health and wellness. Well aware of this reality, patients are still not visiting their dental provider as regularly as they should be. The number one reason patients avoid the dentist is fear of cost.[i] If your patients continue to avoid keeping up with their oral health because they are fearful of financial obligations, your organization is at risk and will continue to leave money on the table.
One of your DSO’s top priorities should be to increase patient visits. A new concept for the dental industry, and a proven way to achieve this, is by nurturing existing relationships with uninsured patients. This can be accomplished by designing and launching a membership plan. Membership plans cover all preventive care and offer discounts on additional procedures. Tapping into this audience and providing them with the simple, affordable dental care coverage they need, creates unlimited potential to boost revenue and overall profitability.
