Fenton Family Dental
How Switching to Kleer Helped this Multi-Location Practice Improve Community Access to Care
in subscription revenue
Reason for Kleer
With a driving purpose of making it easier for their community to access affordable and personalized dental care, Fenton Family Dental has prided itself on using the latest technology and offering extended hours — including weekends — to accommodate all patients.
And it was thanks to this commitment to their patients that Dr. Toussaint Crawford and Fenton Family Dental were ahead of the curve in launching a homegrown membership plan, but soon faced constraints and frustrations with the paper-based plan — they were finding all of the manual processes time-consuming, unmanageable, and impossible to scale as the plan became more popular.
Fenton Family Dental knew there had to be a solution out there that would help them make care more accessible for their patients, and life easier for their team.
That solution? A dental membership plan powered by Kleer.
- Provide a better, more affordable coverage option for members of their community
- Make day-to-day plan management easier for office staff, and remove cumbersome and error-ridden manual processes
- Make it easier for patients to enroll and renew
- Ensure that their plan was scalable as it became more popular with patients
Helping improve access to care for hundreds of patients with an easy-to-use, scalable membership plan.
Customized plans to make care more affordable
With help from Kleer’s powerful software and team of experts, Dr. Toussaint Crawford and his team were able to build the perfect plans for their patients — providing them with the savings and value that are at the heart of Fenton Family Dental’s mission.
A user-friendly, tech-forward platform
Kleer’s powerful but easy-to-use software has made it so much easier for the Fenton Family Dental team to track payments, invite patients, enroll and manage members, and edit the plan. Plus, the automatic renewals feature has eliminated the need for multiple follow-up calls by office staff and led to increased patient retention.
A simple, modern, intuitive experience for patients
From the ability for patients to sign up from any device, in any location using a landing page (provided by Kleer — for free!) Kleer helped Fenton Family Dental provide a simple, digital experience to make patient enrollment quick and easy.
A scalable membership plan to improve patient access to care
Because Fenton Family Dental was able to make plan management easier, less time-consuming, and more accurate with Kleer, they’ve been able to get hundreds of uninsured patients onto their plan — patients who may have been otherwise unable to afford the care they need.
Improved patient satisfaction and loyalty plus increased treatment acceptance
Thanks to the savings and value that their plans provide patients, the practice has reported improved patient satisfaction and loyalty, as well as increased treatment acceptance. And, true to their core mission, the team loves having the freedom to provide dental care to their community, without being constrained by pricing and treatment coverage.
More than $200k in annual subscription revenue — an added bonus!
Since implementing Kleer, Fenton Family Dental successfully transitioned its previous membership plan patients to the new platform while adding many new members to their Kleer-powered plan. The practice added 398 members to its plan in 19 months, generating over $233,511 in annual subscription revenue.
“Having the Kleer membership plan has not only been great for us at Fenton Family Dental, but also our uninsured patients. We are so glad to have Kleer.”
Dr. Toussaint Crawford D.M.D
Fenton Family Dental
A better membership plan to help improve treatment acceptance and grow your practice.
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